Valassis Family

Where does Valassis come in? You know the coupon insert book that comes in your weekend newspaper? We invented it. You know the printed polybags the newspaper arrives in? That’s us. Valassis offers a variety of print media that gets “invited” into consumers’ homes. Using sophisticated targeting tools, we pinpoint the most likely users of national brands and services. Then we reach them with media they respond to, including: direct mail, direct-to-door, newspaper inserts, ROP and those eye-catching polybags. In conjunction, we also provide a complete line of marketing services: targeting, media planning, media buying, creative, printing, fulfillment and analytics.

Everything marketers need to target, engage, and activate consumers at the household, neighborhood, market or international level is available through Valassis. For a complete listing of our products and services, click here.

Promotion Watch is the premier provider of promotion security consulting services including: print and production security, random seeding, legal services, drafting official rules, and accountability services. Click here to learn more about Promotion Watch.

Valassis Canada extends your North American reach in Canadian and U.S. markets. Our co-op FSI called “Shop & Save” reaches over 5 million Canadian households through weekend, home-delivered newspapers. Coupons.com provides a cost-effective method of distributing targeted coupon offers on-line. In addition, Valassis Canada can integrate your campaign with ROP, preprints, newspaper poly bags, direct mail and direct-to-door. Click here to learn more about Valassis Canada.

VRMS is the leading developer of customer database products for high-transaction-volume retailers, including those in the grocery, drug, convenience, mass, telecom, and club sectors. The CRM software, MarketEXPERT XR and TargetEXPERT XR, are installed at major national retailers in the U.S., Canada, Latin America, and Europe. Click here to learn more about VRMS.

NCH is a global leader in business solutions for the redemption, settlement and analysis of promotional offers. We provide innovative promotional marketing services in France, Germany, Italy, Spain, the United Kingdom and the United States. Many of the world’s largest companies trust NCH to protect the financial integrity of more than $3 billion in annual promotional funds transfers between trading partners across the globe. Click here to learn more about NCH.